Medusa Olive Oil is a Greek Oil brand from Greek that is inspired by the country’s historic mythical Medusa monster. In fact, Greece is famous for its olive and Medusa is one of the most recognizable figures in the country.
Using the Medusa figure as a presentation of the country to create an immediate impression of the origin of the olive oil brand. In the illustration, the snakes as hair of the monster represent the olive tree branches which explained why they are brown. The color palate is limited and earthy to create an appetizing sentiment. Using the line from the snakes and applying them to the brand’s name, it creates unity and making the type more special. Other decorated elements such as the traditional Greek borders, the Laurel wreath in the frying pan shaped logo adding an extra visual of a Greek product.
